Monday, December 31, 2007

Cuppy’s Coffee Going Global

In an era of dominance by Starbucks as the Goliath of coffee, Cuppy’s Coffee is positioning itself to be the David and therefore the saviour of taste in the specialty coffee industry.

With more and more potential international franchisees looking for a market they can compete in, they are looking at companies such as Cuppy’s to fill that need for variety. They are also looking for companies that will be able to assist and sustain that international growth.

Cuppy’s Coffee and their South African partners have officially launched their campaign to open several locations in areas of the largest continent on earth. Talks are also underway to move into the Middle East and beyond with potential franchisees interested in taking on the giant. 

Posted by Cuppy's at 17:07:03 | Permalink | Comments (2)

Tuesday, February 6, 2007

Cuppy’s Coffee opens the forum for featured drink recipes

Cuppy’s Coffee is offering an extra sweet temptation for this Valentine’s Day. For the month of February Cuppy’s Coffee customers can enjoy a French Kiss Latte. Available in all sizes, the French Kiss Latte is a blend of Caffe D’arte espresso, milk, white chocolate and vanilla.

The Featured Drink Program is new for 2007 and is aimed at creating customer interest by offering each selection for 4 weeks only. After the month is over, a new drink will appear on the menu board.

The featured drinks are selected from recipes submitted by franchisees and corporate employees. Cuppy’s Coffee customers may also submit their drink recipes for consideration on the new Cuppy’s forum at forum.cuppys.com.

Drink recipes considered to make the featured drink list are tested at the corporate office and approved through Cuppy’s Coffee in-house marketing department before they are announced to the public.

Posted by Cuppy's at 17:06:03 | Permalink | Comments (1) »